iCapture vs Habsy (2026): Best iCapture Alternative for Event Lead Capture
iCapture, now part of Cvent, is an enterprise lead capture platform sold on annual agreements. Habsy gives every rep capture, qualification and follow-up by email and WhatsApp on their own phone, plus a post-event report for the team, at a fraction of the cost. Here is how they compare in 2026.
Amélie Tremblay11 min read

Quick verdict
For most exhibitors and sales teams, Habsy is the better choice: it captures every kind of contact on each rep's own phone, qualifies and follows up in the same app, and doesn't charge per event, per lead or per scan. iCapture is worth a look for the specific strengths below.
Choose Habsy if
- you want enterprise-grade capture without an enterprise contract
- your reps also collect business cards, QR codes and contacts away from the booth
- you follow up by WhatsApp as well as email, or work across languages
- you want to start this week, with reps on their own phones
Choose iCapture if
- you already run your events on Cvent and want one vendor
- you need automatic lead routing rules across a large sales team
- you rely on official badge data at most of your shows
iCapture vs Habsy at a glance
| Feature | iCapture | Habsy |
|---|---|---|
| Pricing model | Annual agreement. Not published; G2 lists from US$8,000 a year | Habsy Plus USD 99.99 per user a year, covering every event. Habsy Platform for teams, quoted per team |
| Per-event or per-lead fees | Annual subscription; price rises with events and integrations | None |
| Business cards | Photo of the card | AI scanning at 99% accuracy in Habsy's tests, in 200+ languages, plus batch scanning of up to 150 cards in about 5 minutes |
| Event badges | 130+ badge providers through each show's registration data | Reads QR badges that carry contact details, with no developer kit. NFC cards and badges too |
| Offline capture | Yes | Yes, cards and badges are processed once you reconnect |
| Qualification | Custom forms, scoring and automatic routing | Intent signals you design, or created with AI from your website, answered in a tap after each scan |
| Conversation notes | Notes and qualification answers | Text notes, voice notes with transcripts, reminders |
| Follow-up | Meeting booking in the capture flow, then your CRM or marketing automation | AI-written email and WhatsApp messages, templates, bulk send and automatic send after each scan |
| Digital business cards | Not listed | Two included on every account, shared by QR code, NFC or link, with enquiry forms and analytics |
| CRM | Salesforce, HubSpot, Marketo, Eloqua, Dynamics 365 | 10+ CRMs including Salesforce, HubSpot, Zoho CRM, Dynamics 365, Odoo and Zapier. Excel, CSV and VCF export on every plan |
| Team reporting | Dashboards by event, leads and reps | Habsy Platform: live list by event, assignments, post-event report with lead scoring and a dossier on every company |
| App languages | English (App Store listing) | 14 |
Checked against each vendor's own pages and public listings on October 23, 2026.
What a year of events costs
Event lead capture tools look similar on a feature list. The difference shows up in the invoice, especially once you attend more than a handful of shows a year. Enter your team below to see the yearly cost side by side.
Habsy costs USD 7,500 less a year, 94% less than iCapture's starting price.
Buying for a larger team? Bulk licences come with volume discounts, and Habsy is guaranteed to cost less than iCapture.
iCapture from US$8,000 a year (G2 listing). Vendr reports a median of about US$12,000. Habsy Plus is USD 99.99 per rep a year, for every event. Habsy Platform, for the team dashboard and post-event reports, is quoted per team, with no per-event or per-lead fees. Checked on October 23, 2026.
| Cost | Price | Notes |
|---|---|---|
| iCapture, list price | From US$8,000 a year | G2 listing for iCapture Essentials. Cvent does not publish prices |
| iCapture, what buyers pay | Median about US$12,000 a year | Vendr transaction data, range about US$7,050 to US$14,000 |
| Organizer badge data | Often US$700 to US$1,300 per show | At many shows, for example US$990 for the real-time API at ATD 2026 |
| Habsy Plus | USD 99.99 per user a year | Unlimited scanning, intent signals, voice notes, enrichment, templates, CRM sync and enquiry forms, for every event you attend |
| Habsy Platform | Quoted per team | Team dashboard, campaigns and post-event reports, with no per-event or per-lead fees |
For a team that wants dependable capture and follow-up, iCapture typically starts around US$8,000 to US$12,000 a year before show-side costs. With Habsy, a team of five reps on Habsy Plus pays about USD 500 a year for capture, qualification and follow-up at every event. Teams that want the shared dashboard and post-event reports add Habsy Platform, quoted for the team, with no per-event or per-lead fees. Buying licences for a larger team? Bulk licences come with volume discounts, and Habsy is guaranteed to cost less than iCapture. See Habsy pricing.
Where Habsy is the stronger choice
Every kind of contact, on every rep's phone
Reps install Habsy on their own iPhone or Android phone and start capturing in minutes. One app scans business cards at 99% accuracy in Habsy's tests, in 200+ languages, reads QR event badges, digital business cards from any provider and LinkedIn QR codes, taps NFC cards and badges, and takes manual entry when there is nothing to scan. For a stack of cards, batch scanning handles up to 150 cards in about 5 minutes.

1Scan a business card

2Scan an event badge

3Batch scan up to 150 cards

No per-event licence, no scan limit
Because one Habsy Plus subscription covers every event, with no scan limit, reps keep capturing at the next conference, the customer dinner and the factory visit, not only at the shows you bought a licence for. Every contact lands in one list, in one account, all year.
Qualification your reps actually complete
Intent signals are defined in your team's own words: a field, a scale and the values your reps tap between conversations. Set them once on Habsy Platform for the whole organisation, or let Habsy create a starting set with AI from your company website, and every rep records leads the same way at every event.
| Intent signals · Industrial Manufacturing Expo 2026 | Options (the rep's answer in bold) |
|---|---|
| Products discussed | Conveyor systems, Robotic automation, Packaging lines |
| Buying timeline | Immediate, Next quarter, Exploring |
| Buying authority | Decision maker, Committee, Recommender |
Three taps at the booth. The post-event report sorts by them.
Add a voice note and Habsy turns it into a searchable transcript, translated into English where needed. Later, search finds any contact by name, company, role, tag, intent signal, event or the text of a voice note, so "everyone interested in conveyor systems who buys next quarter" is one filter, not a spreadsheet.

Follow-up that starts before the visitor leaves the booth
Set your Card Preferences once, as defaults in Settings or for a single save, and whenever a contact is saved, from a scan, a batch or a manual entry, Habsy runs the steps you picked in the background while the rep moves to the next conversation.
Card Preferences, after every save
- Company and profile details (AI): Look up the company and the person automatically.
- Send your follow-up template: Your email or WhatsApp template goes out right after the save.
- Send your digital card back: They get your card while you are still talking.
- Sync to CRM: Pushed to Salesforce, HubSpot, Zoho CRM, Dynamics 365, Odoo, Zapier or any of Habsy's 10+ CRM integrations.
Card Preferences automation is on Habsy's paid plans. The template and CRM steps need the matching integration.
On the free app, AI writes the follow-up email or WhatsApp message from a one-line prompt, so a rep can send it from the booth or that evening at the hotel. After the show, select any group of contacts and send a personalised email or WhatsApp message to all of them at once on Habsy Plus. On Habsy Platform, every contact keeps an email timeline and multi-step sequences run through Instantly.

Digital business cards included
Every account has two digital business cards, a Professional card for each rep and a Business card for the company, each with its own QR code and link, shared by QR code, NFC or link. The Business card carries your company profile, services, brochures to download and a Calendly booking button. Send My Card sends your card to a group of contacts in one go, and the email signature builder puts your card's QR code in every email, with AI-suggested designs to start from.

On Habsy Plus, an enquiry form sits on your card with the fields you choose, each one mandatory or optional. Put the QR code on your stand, and visitors who scan it can leave their details while every rep is busy. Submissions arrive in the Habsy app and on Habsy Platform as enquiries you turn into contacts, and card analytics show visits, how many people saved your contact and clicks by channel.

A post-event report for every event
With Habsy Platform, managers see every rep's contacts for an event in one live list, assign follow-up, sync to the CRM, see the full history when the same person is met at several events, and get a post-event report: capture quality, industry mix, seniority, intent signal answers and a dossier on every company with how well it fits your business. Read more about Habsy for teams.
When the same person is captured twice, Habsy flags each possible duplicate by email, phone, company and name and lets you choose how to handle it, so nothing is lost or doubled. On Habsy Platform, duplicate alerts catch it when two reps meet the same person.

See the difference
Compare less. Capture your next contact with Habsy.
Try the workflow built for fast capture, useful context and timely follow-up.
Coming from iCapture? What you get with Habsy
iCapture has real strengths, and teams moving from it usually ask about the same three. Here is what Habsy offers for each.
Official badge data
iCapture works with 130+ badge and registration providers, usually through each show's paid lead retrieval. Habsy reads QR badges that carry the attendee's details directly on the phone, with no developer kit to buy for each show. Where a badge only holds a registration number, reps scan the person's business card, tap an NFC card or use manual entry.
Routing and scoring
iCapture scores, segments and routes leads with rules. On Habsy Platform, managers see every rep's contacts by event, assign each one an owner and track follow-up status for every lead. The post-event report then scores each lead from the intent signals your reps recorded and adds a dossier on every company.
Cvent ecosystem
iCapture sits inside Cvent, which suits teams whose events already run there. Habsy works at any event, whichever registration platform the organiser uses, and at meetings and dinners between shows, on the same account. Contact and company details come from Habsy's own enrichment, with no separate data seats to buy.
Badge scanning: what each app needs at the show
iCapture pulls official badge data through 130+ badge and registration providers. At many shows that means the exhibitor also pays the organizer for lead retrieval or API access, on top of the iCapture subscription.
Many shows sell this access to exhibitors through their lead retrieval order form. For example, the 2026 ATD International Conference & Expo listed its real-time API at US$990 per show (order form).
Habsy reads QR badges that carry the attendee's details directly on your phone, with no developer kit. Where a badge only holds a registration number, reps scan the person's business card, tap an NFC card or use manual entry, so capture never stops. Read more about lead capture vs lead retrieval.

Which should you choose?
Solo exhibitors and small teams
Choose Habsy
Habsy Plus at USD 99.99 per user a year covers capture, qualification and follow-up at every event, about USD 500 a year for five reps.
Teams at many events a year
Choose Habsy Platform
One live list per event, owners, CRM sync and a post-event report for every show, with no per-event or per-lead fees.
Official badge data
Choose iCapture
iCapture works with 130+ badge and registration providers, so at supported shows it pulls the official registration record for each scan..
Switching from iCapture to Habsy
- Install Habsy on each rep's phone and create their digital business cards from LinkedIn and your website.
- Recreate your qualification questions as intent signals, or let Habsy create them with AI from your website.
- Import your existing contacts from a CSV export, so past leads and new ones live in one list.
- Connect your CRM, email and WhatsApp, set Card Preferences, and capture at your next event.
Teams that exhibit at many events can book a demo of Habsy Platform to set up campaigns, owners and post-event reports.
Final thoughts
For most exhibitors and sales teams, the deciding questions are simple: can every rep capture every contact, qualify it and follow up the same day, and what does it cost across a full year of events? On both counts, Habsy is the stronger option: unlimited capture on every rep's phone at a fraction of the price, follow-up by email and WhatsApp in the same app, and team reporting without per-event or per-lead fees.
Frequently Asked Questions
Is Habsy a good iCapture alternative?
Yes. Habsy covers the core of event lead capture, scanning badges, business cards, QR codes and NFC, qualifying with intent signals, following up by email or WhatsApp and reporting for the team, without an enterprise annual contract.
How much does iCapture cost?
Cvent does not publish iCapture pricing. G2 lists iCapture Essentials from US$8,000 a year, and Vendr reports a median of about US$12,000 a year. Habsy Plus is USD 99.99 per user a year, and Habsy Platform for teams is quoted per team, with no per-event or per-lead fees.
Who owns iCapture?
Cvent acquired iCapture in January 2024. iCapture was founded in 2012 in Boise, Idaho.
Can Habsy scan trade show badges?
Yes. Habsy reads QR badges that carry the attendee's details directly on your phone. If a badge only holds a registration number, scan the person's business card, tap an NFC card or add them with manual entry.
Does Habsy work offline?
Yes. Habsy captures business cards and badges without a connection and processes them once you are back online.
Does Habsy have team reporting like iCapture?
Yes, with Habsy Platform: a live list of every rep's contacts by event, assignments and reminders, CRM sync and a post-event report with lead scoring and a dossier on every company.
See the difference
Compare less. Capture your next contact with Habsy.
Try the workflow built for fast capture, useful context and timely follow-up.




