Customer story

70% less printing. A new way for visitors to enquire.

Wonder Signs India used its Habsy Business digital card across 8 events to share brochures and catalogues through a QR code, and to let visitors send back their details and requirements. The team received 150+ enquiries through the card.

The change at a glance
Before Habsy · Printing per event

$1,000 to $3,000

About 350 brochures, 700 to 900 flyers and 500 business cards for every show.

With Habsy · Printing per event

$180 to $540

A smaller print run, with brochures and catalogues on the digital card.

Before Habsy · Visitor interest

A card to take home

Visitors left with paper. Their requirements had to be noted separately.

With Habsy · Enquiries

150+ with requirements

Visitors fill in the enquiry form on the card and tell the team what they need.

Figures reported by Ashwin Agarwal for Wonder Signs’ events.
Wonder Signs India logo

Wonder Signs India

Sign, graphics and display materials · Navi Mumbai, India

In conversation withAshwin Agarwal, Director
Events with Habsy8
Card visits per event200+

The impact

Wonder Signs, in numbers.

82%

lower printing spend per event

From $1,000 to $3,000 per show before Habsy to $180 to $540 with it.

70%

less printed material

Printing cut to about 30% of the previous run, with the rest on the digital card.

150+

enquiries through the card

Each one with a name, contact details and the visitor’s requirement.

50%

of card visitors downloaded a brochure

Out of 200+ visits to the card at each event.

01 / The challenge

Plenty of information to share. Only so much paper to carry.

Visitors wanted product information to take away. Every handout depended on the stock the team could carry to the booth.

Wonder Signs serves the sign, graphics, screen printing, display and industrial markets. At events, visitors ask for product information they can compare and come back to after the show.

The team used to print around 350 brochures, 700 to 900 flyers and 500 business cards for every event, at $1,000 to $3,000 a show. When stock ran low, sharing the right material got harder.

Visitors left with paper and the team collected business cards, but that exchange rarely recorded what each person actually wanted.

Printed brochuresHanded to visitorsBusiness cards collected

02 / The change

One QR. Information out. Enquiries back.

A Habsy Business digital card brought the company details, brochures, catalogues and an enquiry form into one place visitors open on their phones.

  1. Build the card. Add the material.

    The Business digital card can be built from a website, a LinkedIn page, a business card or by hand. The team added its brochures and catalogues.

  2. Share it through the QR.

    The booth QR takes visitors straight to the company details and the files. They keep the link and can open it again after the show.

  3. Let the visitor share the requirement.

    The enquiry form collects a name, contact details and what the visitor needs. Each enquiry arrives as a contact for the team to follow up.

  1. The Business digital card

    1The Business digital card

  2. The enquiry form

    2The enquiry form

  3. QR analytics after the show

    3QR analytics after the show

Screens from the Habsy app.

03 / The results

A smaller print run. A more useful follow-up list.

The team kept a reduced supply of handouts while every brochure and catalogue stayed available on the digital card. Enquiries arrived with requirements, so follow-up had a clear purpose.

82% lower printing spend

Per-event printing fell from $1,000 to $3,000 to $180 to $540, a saving of $820 to $2,460 at every show.

150+ enquiries with a requirement

Visitors told the team what they needed through the enquiry form, not just who they were.

Engagement the team can see

200+ card visits per event, with about half of visitors downloading a brochure.

Earlier, we depended on printed brochures, catalogues, and business cards at the stall. With Habsy, visitors can open our digital profile, access the material, and send us their details and requirements. That has made a real difference: we print less, spend far less on brochures and flyers per show, and after the event we have enquiries that tell us what people need. It gives our team a much clearer starting point for follow-up.

Ashwin AgarwalDirector, Wonder Signs India Pvt. Ltd.

04 / Beyond a digital business card

A place to explore. A way to enquire. A reason to follow up.

The digital card did more than replace a brochure. It gave visitors a way to tell the team what they wanted.

Visitors keep the material

Company details, brochures and catalogues stay on the card, so visitors can return to the link instead of the paper they carried home.

Digital business cards →

Enquiries arrive as contacts

Each enquiry lands in Habsy with the visitor’s details and requirement, ready to filter and follow up.

Event lead capture →

Engagement becomes visible

QR analytics show how many people opened the card and engaged with it. Visitors are identified only when they send an enquiry.

See how exhibitors use Habsy →

$6,560 to $19,680 less on print.

At $820 to $2,460 saved per show across 8 events, the digital card paid back in printing alone, before counting the 150+ enquiries.

In summary

Habsy's summary of the story

The digital card helped Wonder Signs leave each event with more than a stack of business cards.

Digital material cut the dependence on print, and the enquiry form turned visitor interest into requirements the team could act on after the show.

Clear answers

The Business digital card, explained.

Can I add brochures and catalogues to a Habsy digital card?
How do visitors send their requirements through a digital card?
Can I see who opened my digital card?
Is the digital card free?

Share the catalogue.
Capture the requirement.

Give visitors your brochures on a digital card, and let them tell you what they need before they leave the booth.